How business analytics is changing the way small & medium firms process their data

If business intelligence is the key to implement a rightful strategy for business growth, then business analysis tools are essential to nurture those strategies for bringing insightful benefits to the business. The business analysis game has changed a lot in the current times, with each and every firm, from large to small, paying huge attention towards insightful data mining and strategic business decision implementation.


No more a big player domain

The notion that business analytics is for large business, with complex BI structure, is only a misconception. Nowadays, there is nothing that a small business does not need to scale their business functions. A firm, whether large or small, with touch-point data access will require efficient business analysis to implement strategic decisions. Larger the data, more the need for effectual business analytics, irrespective of the size of the organization.

What small & medium size business firms need to understand to implement business analytics?

But sometimes, small business firms vary of implementing business analytics for their process. But there are certain measures that they should understand and adopt to clear their doubts and implement business analytics for desired strategic implementation and consequent benefits:

  • Near-term returns

Unlike a large firm, a small business cannot wait for 3-4 years to gain benefits. They need short term ROI attainment, and therefore should implement their business analysis strategies accordingly.

  • Understand tangible benefits of the analytics tool

Clearly review the concept of the tool and state the benefits that it can achieve for your business. This will help in proper implementation of business analysis.

  • Pinpoint crucial problems

Understanding the pain points which your business process is facing will help in addressing these issues efficiently with business analysis tool.

How to implement business analytics structurally?

  1. Evaluate and organize the data, and then create a dedicated data warehouse project, essential for successful data analysis. View data in specific manner and then use business analytics tool effectively to drive desired results.
  2. Address vertical-specific requirement of the business, along with implementing tools on a scalable manner as it evolves.
  3. The analysis has to be implemented in accordance to how the business firm looks at its data.

Professionals need to be fully equipped with comprehensive business analytics training to have a clear understanding of the concepts and the application of the tool to deliver desired results.

One of the tools that is highly favorable by firms and provides efficient and effective data analysis process is Hadoop. Professionals with extensive Hadoop training are highly capable of handling ever-increasing demands of advanced business intelligence in small, medium as well as large organizations.


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