Salesforce Sales Cloud Certification Guide

Objectives 

• Sales Cloud refers to the “sales” module in Salesforce.com – it includes Accounts, Contacts, Leads, Opportunities, Dashboards, Campaigns, and Activities.
• Service Cloud includes everything that Sales Cloud does, but adds additional elements such as Service Entitlements and Service Cloud Console.
• Salesforce Marketing Cloud is a marketing platform that has capabilities to support many facets of marketing including multi-channel campaign execution.

Salesforce can give you two modules like Sales Cloud and Service Cloud. The difference between Salesforce Service Cloud, Salesforce Marketing Cloud, and Salesforce Sales cloud training are given below. Service Cloud, users are mainly more focused on service and cases. Clouds help companies that sell services and products, while Sales Cloud is more helpful for companies who are focused on opportunities, sales, and leads. There is a lot of overlap between these Salesforce cloud modules. Both modules have opportunities and cases, for example. Sales Cloud refers to the “sales” module in Salesforce.com. It includes Accounts, Contacts, Leads, Opportunities, Reports, Dashboards, Campaigns, Tasks, Activities, Products, Assets, Quotes, Calendars, Events, Forecasts, Territory Management, Chatter, Custom Apps, Tabs & Objects, Self-Service Portal, Public Knowledge (via Communities), CTI Integration (more service-focused), Cases, Solutions, Visual Workflow, Add-On: Knowledge Base and Add-On: Service Cloud Portal. On the other hand, Service Cloud includes everything that Sales Cloud does, but adds the additional: Service Cloud Console, Service Entitlements, Service Level Agreements, Visual SLA Timelines, Add-On: Live Agent, Omnichannel, Routing. CTI integration, Web-to-case, and Add-On: Live Messaging. Service Cloud works to boost efficiency and increase customer satisfaction by providing easy access to self-help capabilities in the organization. You can reduce case volume with a self-service portal through Service Cloud. It allows Users the opportunity to be a part of a custom, branded community, which connects them to like-minded Users to share knowledge on important Salesforce Service Cloud Online Training subject matter. Service Cloud is an add-on to Sales Cloud. Sales Cloud includes Cases and Email-to-case, whereas Service Cloud includes features like Entitlements and Milestones. Along with that, the certification demands you to have at least 2 to 5 years of experience in the Salesforce platform.

• Salesforce Certification Cost: $200+ plus applicable taxes per local law
• Exam format: 60 MCQ/Multiple Select & 5 non-scorable questions
• Exam Time: 105 minutes or 1.75 hours
• Salesforce Sales Cloud Certification Prerequisites: Salesforce Administrator Certification with 2 to 5 years of working experience with Salesforce platform.
• Salesforce Sales Cloud certification Passing Score: 61%
• Exam Delivery Mode: Online Proctored or onsite in a testing center
• Retake exam cost: $100+plus applicable taxes per local law

Salesforce Marketing Cloud is a marketing platform that has capabilities to support many facets of marketing including multi-channel campaign execution, dynamic customer journeys, pre-and post-campaign analytics including audience building and segmentation, social media engagement and advertising, and data management platform. SFMC does these using components they call “Studios” and “Builders.’’ Salesforce Marketing Cloud platform includes “Builders” that are used to manage data, content, and customer journeys. They are often used by the Studios but don’t have to be Analytics Builder and “Studios” are used to manage and engage with channels of communication. In SFMC, this includes Email Studio, Social Studio, and Mobile Studio.