Google Analytics Training for Marketing Professionals

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Instructor-Led Training Parameters

Course Highlights

  • Instructor-led Online Training
  • Project Based Learning
  • Certified & Experienced Trainers
  • Course Completion Certificate
  • Lifetime e-Learning Access
  • 24x7 After Training Support

Instructor-led Training Live Online Classes

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Google Analytics Training for Marketing Professionals Course Overview

The Google Analytics training plays an important role in the career growth of the digital marketing professional as it assures to provide proficiency in managing to take a track record of the business online, which proves very helpful in making further strategy for improving the performance of the URL over the internet. Google Analytics is also a data Science, but to take a report of the performance online. Moreover, the training helps in gaining proficiency on the practical tips and tools and uncover the intelligence in the data to enhance the web based experience of the customers.  Nevertheless, the google analytics certification is the best way to achieve business objectives set by the organizations.

While Google Analytics training, the candidates learn:

  • How to achieve success in the online marketing using the Data Analytics ethics.
  • Understand why digital analytics is so important in improving the business online.
  • Get familiar with the Google Analytics procedures in report management online.
  • How to make an efficient use of the tools to navigate the google for data analytics.
  • How to set up the dashboards and what is the use of the shortcuts.
  • What are the behavior of the reports and how to share them with the relevant department.
Target audience

The training is beneficial for the Marketing and Business Professionals and the Entrepenures having experience using Google Analytic.

Prerequisites

The aspirants should be aware of the digital marketing concepts such as: email, PPC, SEO, etc.

Google Analytics Training for Marketing Professionals Course Content

1. Introduction to the Google Analytics

  • Why digital analytics?
  • Working Procedures of Google Analytics
  • About Google Analytics setup
  • Setting up views with filters

2. About Google Analytics Layout

  • Google Analytics Navigation
  • Understanding the overview reports
  • Understanding the concept of the full reports
  • Sharing the reports
  • Setting up dashboards and shortcuts

3. The Basic Reporting

  • The Audience reports
  • The Acquisition reports
  • The Behavior reports

4. The Basic Campaign and Conversion Tracking

  • How to Measure Custom Campaigns
  • Tracking the campaigns with the URL Builder
  • Making use of the Goals to measure business objectives
  • Concepts of measuring the AdWords campaigns

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Free Google Analytics Marketing Training Assessment

This assessment tests understanding of course content through MCQ and short answers, analytical thinking, problem-solving abilities, and effective communication of ideas. Some Multisoft Assessment Features :

  • User-friendly interface for easy navigation
  • Secure login and authentication measures to protect data
  • Automated scoring and grading to save time
  • Time limits and countdown timers to manage duration.
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Google Analytics Marketing Corporate Training

Employee training and development programs are essential to the success of businesses worldwide. With our best-in-class corporate trainings you can enhance employee productivity and increase efficiency of your organization. Created by global subject matter experts, we offer highest quality content that are tailored to match your company’s learning goals and budget.


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Customized Training

Be it schedule, duration or course material, you can entirely customize the trainings depending on the learning requirements

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Mentors

Be it schedule, duration or course material, you can entirely customize the trainings depending on the learning requirements

360º Learning Solution

Be it schedule, duration or course material, you can entirely customize the trainings depending on the learning requirements

Learning Assessment

Be it schedule, duration or course material, you can entirely customize the trainings depending on the learning requirements

Certification Training Achievements: Recognizing Professional Expertise

Multisoft Systems is the “one-top learning platform” for everyone. Get trained with certified industry experts and receive a globally-recognized training certificate. Some Multisoft Training Certificate Features :

  • Globally recognized certificate
  • Course ID & Course Name
  • Certificate with Date of Issuance
  • Name and Digital Signature of the Awardee
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